Who we are
Beside Communications is an international and dynamic communication agency
The Agency founded in 2010 adopts innovative
methods and a Boutique Style service approach,
high value and taylor-made services.
Who we are
A continuous focus on emerging trends and market dynamics
Beside Communications follows and guides the clients
in their communication path creating strategies
perfectly incorporated within the international vocation
and the innate Italian style of the agency.
Beside Communications works next to the clients in all offered services and activities
We work to identify and to reach our
client’s desired image and business goals.
Tailor made approach
We create the communication strategies with the outmost
attention to details, always considering the client’s needs.
The media coverage
We promote the correct media visibility for our clients hence stimulate the publication and identify the best-suited media coverage for them.
The brand promotion
We focus on Brand Promotion via our relationships with opinion leaders as well as the national and the international press.
We are acknowledged and recognized for working
as an integrated team.
We are key-contributors to the success and expansion
of our clients.
Beside Communications is alongside the client in all the Public Relations activities
Leveraging the long experience
and the wide network in both the italian
and international press.
Product placement / Seeding
Beside Communications manages the relations with influencers and celebrity stylists to develop an organic seeding strategy that will give the right visibility and positioning to the brand.
Beside Communications manages and organizes fashion shows and presentations side by side with the client and curates their launch to the press, influencers and opinion leaders.
Press Office and PR
Beside Communications manages and coordinates the product press office of the brand and the institutional communication of the company, the creative director and the management selecting the correct national and international media platforms for the client.
Organization of press conferences and one to one press interviews; writing and distribution of the press releases to the press.
We manage and coordinate Pre-Press-Meetings that are beneficial to develop the key messages, and to define the best approach
for the interviews and press conferences.
Social media and digital strategies
Beside Communications creates tailor made online communication and marketing strategies, collaborating both with the most important digital publications and an always updated selection of influencers and micro influencers chosen according to the needs of the brand
Social media contents creation
Beside Communications offers a turn-key content production service for social media, collaborating with a team of professionals (stylists, photographers, creatives) chosen according to the needs of the brand
Beside Communications follows closely the client from the concept to the execution of events that are both effective and tailored to the Brand’s DNA, through fine-tuning strategies on emerging trends and the critical observation of what happens in our society.
Beside Communications selects and suggests the right talents for the client and supports the brand both in the organization of the advertising campaign and in building a consistent and recognizable image.
Considering the client’s needs and the position within the market Beside Communications creates a tailor made media plan and follows the negotiations and buying of these advertising spaces.
Brand strategy consultancy
Beside Communications offers a strategic consulting service for: the positioning or re-positioning of a brand; the proposal and the contact for the realization of brand collaborations in different sectors; the scouting of talents to collaborate on the creation of the brand image
MARCO DE VINCENZO
MARCO DE VINCENZO
We also have worked with
Abercrombie & Fitch Andrea Incontri Antonio Berardi Aquascutum Borsalino Blugirl Brognano Bruno Magli Ca&Lou Canali Circus Hotel Damir Doma Davi Paris Emilio Pucci Erika Cavallini Grifoni Guglielmo Capone H by Hakaan Yildirim H&M Hoss Intropia Iceberg Ittierre John Frieda Lario Les Hommes Marskinryyppy Mila Schön Missoni Muuse Project My Theresa Orciani Pantone Paul & Shark Ports 1961 PT Torino Roberto Cavalli Sansovino6 Sandro Paris Sara Battaglia Schield Sonia Rykiel Sophie Hulme Sundek Sutor Mantellassi Versace Yoshio Kubo
With more than 15 years of experience in the communication industry, Valerio Innella is the founder of Beside Communications.
A strong interest in fashion, passion for new trends and love
for music, he has had the opportunity to work for some of the world’s most renowned fashion companies such as: Donna Karan, Prada, Alessandro Dell'Acqua, Versace.
PR DIRECTORTruly passionate about fashion and luxury sectors, Michele Leoni joined Beside Communications as PR Director, after a long experience at Attila & Co. (responsible of corporate communications for all the brands) and at Versace.
via Pisacane, 47
20129 - Milan
T +39 02 29531618
F +39 02 49539400
press (at) besidecom.com
Beside Communications is a dynamic and integrated communication agencyvia Giorgio Jan, 6
20129 - Milan